SEO Master Course

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SEO master Course

Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) -- including Google, Bing, Yahoo and other search engines.

Our SEO training program has been designed in such a holistic manner that it makes those students taking the course a thorough professional by the end of it. The SEO course explains how to use the perfect keywords, blog posts, social media, videos, image optimization techniques etc on the website pages, apart from teaching other off page SEO strategies. This SEO training program is totally job-oriented with more prominence being given to practical sessions.

By the end of the SEO course, the student would have worked on few real-time projects as part of his/her training program & would be able to start off a career as SEO Analyst.


Course Syllabus


Basics Of SEO

  • What is Domain
  • Basic Knowledge of World Wide Web
  • Difference between Portal and Search Engines
  • What is SEO
  • Types of SEO Techniques
  • Black hat techniques
  • White Hat techniques
  • How Search Engine works

SEO Research & Analysis

  • Market Research
  • Keyword Research and Analysis
  • Keyword opportunity
  • Competitors Website Analysis
  • How to Choose Best Keywords
  • Tools available for Keyword Research

Website Design SEO Guidelines

  • Content Research
  • Content Guidelines
  • Content Optimization
  • Design & Layout
  • XML Sitemap / URL List Sitemap

On-page Optimization

  • The Page Title
  • Meta Descriptions   Meta Keywords
  • Headings
  • Bold Text
  • Domain Names   Suggestions
  • Canonical Tag
  • Meta Tags
  • Images and Alt Text
  • Internal Link Building
  • The Sitemap
  • Invisible Text
  • Server and Hosting Check
  • Robots Meta Tag
  • Doorway Pages
  • 301 Redirects
  • 404 Error
  • Duplicate content

Off-page Optimization

  • Page Rank
  • Link Popularity
  • Link Building in Detail
  • Directory Submission
  • Social Bookmark Submission
  • Blog Submission
  • Articles
  • Links Exchange
  • Reciprocal Linking
  • Posting to Forums
  • Submission to Search Engine
  • RSS Feeds Submissions
  • Press Release Submissions
  • Forum Link Building
  • Competitor Link Analysis

Analytics

  • Google Analytics
  • Installing Google Analytics
  • How to Study Google Analytics
  • Interpreting Bars & Figures
  • How Google Analytics can Help SEO
  • Advanced Reporting
  • Webmaster Central & Bing/Yahoo
  • Open Site Explorer
  • Website Analysis using various SEO Tools available

SEO Tools

  • Keyword Density Analyzer Tools
  • Google Tools
  • Yahoo / Bing Tools
  • Rich Snippet Text Tools
  • Comparison Tools
  • Link Popularity Tools
  • Search Engines Tools
  • Site Tools
  • Miscellaneous Tools

SEO Reporting

  • Google analysis
  • Tracking and Reporting
  • Reports Submission
  • Securing Ranks
  • Ecommerce companies
  • Elearning companies
  • Web development studios
  • Advertisement agencies
  • Internet content providing companies
  • Emagazines
  • Digital Marketing firms
  • IT companies & many more.

Duration – 2 Months


Center Overview

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Excellent Environment

We know that a good environment is extremely important for the students to grasp and learn new subjects & have worked on that basis to provide a state-of-the-art infrastructure at our centre, thus making ‘Web D School’ the best looking institute in Chennai.

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Friendly staff

Students, who come from different regions & diverse background, must be made to feel at ease inside the centre in order to conduct the training successfully. Our staff members, including the trainers, admin & management, are extremely friendly & help the students in the best possible manner.

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Placement support

Apart from training, we help them in building resume, conduct personality development sessions & perform mock-up interviews. We strive very hard in getting the right placement for our students, in accordance with their desires.

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About Us

The requirements of the IT industry are changing rapidly with many new technologies coming to the fore and the older ones getting obsolete on an almost daily basis. Given the current altering dynamics of the IT field, choosing the right career path might be quite puzzling for an aspiring student.Read More...

Contact Us

Web D School
D25 (Basement), Doshi Gardens, Vadapalani (Opp Bus terminus),Chennai 600 026.

+91 9791333350 / 044 43213350

info@webdschool.com